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January 10, 2020 | Email Marketing / Facebook Ads / Google Ads / Marketing
Beginning of 2020 is a good time for a company to identify opportunities for growth in the new decade and create a clear marketing plan with a set of achievable goals.
May 9, 2019 | E-Commerce / Shopify / WooCommerce / WordPress
If you want to increase sales, reduce operating costs and increase profit margins for your business, an e-commerce website is an effective way forward. But which e-commerce platform is ideal for your online store?
February 20, 2019 | Email Marketing / Marketing
RFM uses sales data to segment a pool of customers based on their purchasing behavior. The order of the attributes in RFM corresponds to the order of their importance in ranking customers.